Agricultural Journal
Analysis of Sesame (Sesamun indicum, L) Marketing in Jigawa State of Nigeria
Authors : Rabiu Mohammed Sani, Ali Abdulrahman and Salawu Ayemi Jibril
Abstract: The study examined, the economics of sesame marketing in Jigawa State, Nigeria.
The sampling procedure involved the use of purposive and simple random sampling
technique. The markets for the study were purposively selected. A random sample
of 156 middlemen consisting of 40 wholesalers, 77 rural assemblers and 39 buying
agents from each of the markets were selected from a sampling frame of 300 sesame
traders prepared with the assistance of Sarkin Kasuwa who serves as market leader
for each of the markets. Face to face interview with sesame wholesalers, rural
assemblers and buying agents were conducted for each of the markets, respectively.
The data were analyzed using, Gini coefficient and the marketing margin analysis
results showed that Gini coefficients were 0.55, 0.55 and 0.68 for rural assemblers,
wholesalers and buying agents, respectively. The marketing margins were 5.7 and
4% for rural assemblers and wholesalers, respectively. Returns per 
invested were 0.59 and 0.56 for rural assemblers and wholesalers, respectively.
The markets can be said to be highly concentrated with buying agents commanding
a stronger influence on sesame prices. The markets can be said to be imperfectly
competitive. The formation of cooperative association by the marketers will address
market imperfections. Government involvement in the bulk purchases and provision
of incentives for value addition will also improve the efficiency of sesame marketing.
How to cite this article:
Rabiu Mohammed Sani, Ali Abdulrahman and Salawu Ayemi Jibril, 2013. Analysis of Sesame (Sesamun indicum, L) Marketing in Jigawa State of Nigeria. Agricultural Journal, 8: 308-314.