Authors : Mahazan Muhammad, Azimi Hamzah, Sulaiman Md. Yassin, Bahaman Abu Samah, Neda Tiraieyari, Jeffrey Lawrence D`Silva and Hayrol Azril Mohamed Shaffril
Abstract: The main attempt of this study is to explore the socio-economic impacts of agro-tourism activity of fishing communities in Malaysia. As many studies with regard to tourism are placing their focus on tourism in general, less has been placed on agro-tourism and the expected findings from this study can fill the existing gap. This is a quantitative study where data were gained through developed questionnaires. A total of 880 respondents from eight Desa Wawasan Nelayan villages had been selected randomly. Findings have confirmed that agro-tourism activities were able to increase villagers’ income, provide employment opportunities and increase demand for local products. Albeit its advantages were economic, it can be concluded that agro-tourism activities embolden healthy relationships within the community while at the same time uplifting their quality of life.
Mahazan Muhammad, Azimi Hamzah, Sulaiman Md. Yassin, Bahaman Abu Samah, Neda Tiraieyari, Jeffrey Lawrence D`Silva and Hayrol Azril Mohamed Shaffril, 2012. The Socio-Economic Impact of Agro-Tourism Activity on Fishing Communities in Malaysia. International Business Management, 6: 660-664.