International Business Management

Year: 2013
Volume: 7
Issue: 5
Page No. 419 - 425

Role Satisfaction among Workers a Study in the Context of Manufacturing Industry

Authors : N. Sekar, Krishnaveni Muthiah and B.R. Santosh

Abstract: The compulsions of liberalization, globalization and competitiveness have reset the mode for relations between workers and management. Presence of multiple Trade Unions, workers belonging to different generations with diverse mindset and impact of variations in economic climate have further complicated the scenario. Reputed manufacturing companies in India have witnessed and witnessing turbulent incidents in the recent times like Maruthi Motors. Individual’s performance in an organization depends on personal effectiveness in the role which is influenced by role satisfaction. Role satisfaction depended upon the opportunities existing for satisfying the needs which vary significantly by culture and by individual. Managements are struggling to keep their work force motivated and perform to the best of their abilities in assigned roles. The present study aims to explore the extent to which workers needs are satisfied through their roles to suggest areas for improvement. Data collection is made from blue collar workmen of select manufacturing organizations by administering a standard questionnaire. This study reveals the fact that much more can be done by organizations for fulfillment of workers needs. Workers in this new scenario need to be re-defined and their role properly assessed based on renewed aspirations and expectations.

How to cite this article:

N. Sekar, Krishnaveni Muthiah and B.R. Santosh, 2013. Role Satisfaction among Workers a Study in the Context of Manufacturing Industry. International Business Management, 7: 419-425.

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