International Business Management

Year: 2015
Volume: 9
Issue: 5
Page No. 969 - 973

The Formation of Strategies for Effective Management of Business Environment of the Region

Authors : Oksana P. Ovchinnikova, Yevgenia V. Nikulina, Tatiana N. Dobrodomova, Julia V. Lyschikova and Anna V. Orlova

Abstract: This study is aimed to explore the opportunities of creating conditions which is necessary for successful development of small and medium enterprises of Russia and the Belgorod region in particular in the chemical industry of leather and footwear sector. The system of criteria for the assessment of the entrepreneurial activity of small and medium enterprises is proposed. The directions of development of small and medium enterprises in the chemical industry of leather and footwear sector are designed. Three forecast scenarios (conservative, innovative and forced (target)) of market development of the chemical industry of leather and footwear sector of Russia for the period up to 2030 and activities within the framework of their implementation are defined.

How to cite this article:

Oksana P. Ovchinnikova, Yevgenia V. Nikulina, Tatiana N. Dobrodomova, Julia V. Lyschikova and Anna V. Orlova, 2015. The Formation of Strategies for Effective Management of Business Environment of the Region. International Business Management, 9: 969-973.

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