Authors : Ali Ahmad Gharib Doust, Maryam Majidi and Zeinolabedin Amini Sabegh
Abstract: The purpose of this study was to investigate the factors affecting the strategy success of Kara Sazeh Matin Company. This research is applied and causual. A questionnaire was used to collect data. Statistical society included managers, assistants and senior Kara Sazeh Matin Company that are over 75 people. After this stage, 54 census questionnaires have been returned to the researcher. Also to rank the parameters of Multiple Criteria Decision Making methods and analytic hierarchy process is used. The results showed that organizational culture, knowledge creation and development, staff expertise, leadership style, quality of service, social factors, political factors, economic factors, knowledge of competitors and customer orientation has an effect on the strategies success of Kara Sazeh Matin Company. According to prioritize organizational culture out there in the first place. In this study, t test is used to examine factors influencing the success rate of the test strategy Kara Sazeh Matin Company (test population mean).
Ali Ahmad Gharib Doust, Maryam Majidi and Zeinolabedin Amini Sabegh, 2016. Surveying Effective Factors on Strategies Success of Kara Sazeh Matin Company and Ranking With AHP Technique. International Business Management, 10: 4133-4139.