Abstract: The purpose of this study is to study the practices of supply chain management from the five perspectives are supplier and customer relationship, internal operations, information sharing and technology and training and to see the integrations among supply chain partners. For the accomplishment of this, the study was employed through descriptive design in which the selections of the respondents were carried out by using judgmental and convenience sampling techniques. The total numbers of company employees are 336. Out of this about 120 employees are not educated. Therefore, the target was 216. From this target population, 32 respondents were considered as a sample size. Both primary and secondary sources of data were used for this study. Questionnaire and interviews were used as instruments for data collection. The data was analyzed by using descriptive statistics and presented in tables with mean and standard deviation. The major findings indicate that most supply chain management practices are moderately practiced with company. Where as IT and training practices are poorly applied and sales forecast information sharing with customers is poor. Based on both quantitative and qualitative analysis the case company has poor relationship with its customers and suppliers and poor customer’s services. Manufacturing, supply and demand uncertainties are the major challenges of the case company’s supply chain which prohibits effective implementation of supply chain management.