Abstract: This study presents the POMA-BROILER Model, a computer simulation developed to evaluate the optimal market age of broilers. This model was written in the Visual BASIC programming language and uses the windows operating system. The model was developed from a Sensitivity Analysis Method and is based on the concept that marginal cost must not exceed marginal return. It uses various input data including feed information (Crude Protein (CP), Metabolisable Energy (ME) and feeding stages) an equation for the feed conversion ratio, cost conditions (chicks, feed, labour, water and power, medical treatment, depreciation and miscellaneous costs) and a growth regression equation. The model then compares the calculated results with the range for acceptable market weight. The marginal cost and marginal return are calculated every day to determine the decision-making point for maximum profit. These results could represent a valuable reference for use in adjusting the strategy for broiler production and management.
B.Y. Wang, L.H. Chien and S.W. Roan, 2012. POMA-BROILER: A Computer Simulation Model to Evaluate the Optimal Market Age of Broilers. Journal of Animal and Veterinary Advances, 11: 2493-2502.