Abstract: This study is part of a research on the application of wisdom in the pottery production process in Khon Kaen Province to the creation of ceramic art works. The research was conducted under the new researcher development project for Khon Kaen University, the budgetary year, 2018. The goal of the research was to study the local wisdom or the traditional production process of the pottery in the communities within Khon Kaen as well as the role of the people related to the production and how the roles are assigned within a household. The research was conducted using qualitative research methods through the following tools: field research, observation and interviews. The participants of the research were people who are related to the pottery production process. The collected data were then analyzed using Talcott Parsons and Radcliffe-Brown’s theory. The result from the research shows that at present, the production process of pottery in most communities are aimed at producing household containers. The production process and the forms of the pottery were systematically passed down from generation to generation. The amount of experience acquired created the skills which helped developed and improved the forms and the production process that goes hand in hand both in their utility and beauty that varies between the different roles of people within the community. The roles of the people involved with the pottery production process are systematic and relate to the social structure within the community. The pottery production process within each of the household is a systematic sub-process, since, the different roles were clearly defined. Within the sub-process, the functions and the actions are the main parts that affect the development of the system into the social structure, according to the theory of structural functionalism by Radcliffe-Brown and Talcott Parsons which can explain the phenomenon that had happened within the communities. The focus is on the five essential factors that affect the decisions on the social actions of the people within the community. Also, there are also five other essential factors that create motivations within the communities as well as the process that had created the system within the society and the characteristics of the social process that are continually changing in finding the suitability. These are the things that illustrate the survival of the local wisdom in producing pottery in the communities in Khon Kaen.