Authors : Ahasanul Haque and Ali Khatibi
Abstract: Genting Highland resort is the comprehensive holiday destinations. It has been touted as the City of Entertainment. Many foreign and local tourists like to visit the resort. Therefore, this study focuses on evaluating the customer satisfaction towards Genting Highland Resort. This research looked into how satisfied the customers are with the resort performance. Descriptive study has been has been done as a technique to examine the customer satisfaction. The major findings of the study show that most of the customers are satisfied with the skyway services as well as its rate, theme park and entertainment services, but the customers are not satisfied with the variety of games and sports and international showroom. The results of the analysis also show that most of the respondents are contented that it is a convenient and easy to get into Genting Highland Resort. Finally, customers are satisfied with the overall performance of this resort.
Ahasanul Haque and Ali Khatibi , 2006. Customer Satisfaction Towards Genting Highland Resorts in Malaysia. The Social Sciences, 1: 106-109.