Authors : Wu Bai Jun, Khadijah Binti Mohammed and Nor Anita Binti Abdullah
Abstract: The advent of trademarks laws and protection is requirement for international community in dealing with international trade and business relations among nation states. This development paved the way for the international agencies like World Intellectual Property Organization (WIPO) to conducts some convention like TRIPS for creating harmonious relations among nation states, China inclusive. This study is an attempt to discuss the nature of Chinese well-known trademarks and the judicial protection of the said trademarks. The study employ qualitative content analysis from previous studies. It reveals that some regulatory bodies on trademarks (i.e., Chinese Trademarks Office; Trademarks Review and Adjudication Board TRAB; trademarks laws; State Administration for Industry and Commerce SAIC) and the courts were put as the machinery for trademarks administration and judicial protection in China. Couple with some hitches such as weak intellectual property rights, soft punishment, inadequate manpower, etc. but the study suggest that the Chinese reform on trademarks laws and IP as well as employing adequate professional staff would transform the system.
Wu Bai Jun, Khadijah Binti Mohammed and Nor Anita Binti Abdullah, 2017. Analytic Discourse on Judicial Protection on Well-known Trademarks in China. The Social Sciences, 12: 1877-1883.