Abstract: In Russia, the number of the vehicle owners is growing rapidly; the chain of the quality motor roads is extended. In this regard the development of the national organized and active auto-tourism emerges full blown. This study presents the prospects for the auto-tourism development in the Primorsky Krai (herein after Primorsky Region) of Russia. The auto-tourism varieties are specified. The necessity of establishment in Russia of the well-developed roadside infrastructure for the purpose of the auto-tourism development is justified. The experience of the different countries demonstrates that the success of the tourism development directly relies thereon how much support this industry receives from the state.