Authors : Muafi , Christin Susilowati and Wahyu Suparyono
Abstract: Green area is necessary so that KAJIGELEM could maintain a pro-environmental oriented area, economically prosperous, evenly spread and fair development as well as the existence of stakeholders involvement. This research presents the determinants of green area competitiveness as perceived by stakeholders from KA-JI-GE-LEM (Kasongan, Jipangan, Gendeng and Lemah Dadi) area, Bantul Region, Daerah Istimewa Yogyakarta (DIY), Province, Indonesia based on OVOP. An OVOP is designed by developing village based on superior village potency which in the end will improve village economic growth. This research used primary data which was obtained by interview with the stakeholders and secondary data from various publications. The results show that there are seven factors worth considering in improving the competitiveness of KAJIGELEM, namely: knowledge and skills, the ability for research and development, human resource development, cooperation network, social capital, entrepreneurship and leadership aspect. These factors need to be enhanced with pro-environmental behavior from stakeholders.
Muafi , Christin Susilowati and Wahyu Suparyono, 2016. Competitiveness Improvement of Green Area: The Case of OVOP in Bantul Region, Daerah Istimewa Yogyakarta (DIY), Province, Indonesia. International Business Management, 10: 24-31.