International Business Management

Year: 2016
Volume: 10
Issue: 20
Page No. 4995 - 4998

Determining the Role of Brand Loyalty on Online Consumer Behavior in the Mitigation Sites

Authors : Parviz Kashfi and Jalal Ebrahimi Askari

References

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Ayfat, Z., 2015. Examining consumer behavior in online shopping of durable goods. Master's Thesis, Islamic Azad University, Iran.

Khorshidi, G.H. and A. Hosseinzadeh, 2012. Examining consumer behavior in relation to the decision to purchase green goods. Business Management Perspective, pp: 53-37.

Rusta, A., D. Venus and A. Ebrahimi, 2004. Marketing Management. 9th Edn., SAMT Publication, Tehran.

Samadi, M., 2003. Consumer Behavior. 1st Edn., Publishing of Ayizh, Iran.

Sohrabi, A., F. Pourbijan and K. Asayesh, 2015. Comparison analysis of attitude to change in knowledge-based and non-knowledge-based organization. Bull. Georgian Nat. Acad. Sci., 9: 395-399.
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