The Social Sciences

Year: 2018
Volume: 13
Issue: 6
Page No. 1142 - 1144

The Relationship Between the Dimensions of the Integrated Promotional Mix and the Improvement of Perceptual Image of Touristic Services: The Egyptian Case

Authors : Hatem Tawfik Anany, Sherifa Fouad Sherif and Alia Abdel Hamid Aaref

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